WE'RE ON A JOURNEY TO CREATE A WORLD OF LOVE, CONFIDENCE AND BELONGING
The ALDO Group has been on this journey for over 50 years. We believe that our passionate associates are at the heart of our success, and that with them we will lead into our future with kindness.
The ALDO Group is committed to diversity and inclusion, not only now, but for the long term. We strongly encourage people who are Aboriginal, racialized, have disabilities, come from gender and sexually diverse communities and/or have intersectional identities to apply for employment with us. At ALDO Group, we will always strive to take steps to create a diverse and inclusive work environment that promotes equal opportunity and accountability.#FindYourFit
Find Your Fit
• Recognition programs to showcase your talent!
• To be part of a company that takes a stand on issues affecting people, the environment, and our partners
• Purchase discount on merchandise sold in all our divisions.
• Family & Friends events with discounts on our products
• Gourmet Cafeteria & Coffee shop
• Subsidized public transportation and free parking
• On-campus gym with access to a trainer
• Flex schedules and telecommuting
• Attractive total compensation!
The Marketing Manager, reporting to the Director, will lead GTM planning and regional marketing strategy for ALDO’s key APAC (Asia Pacific region) franchise partners. This role manages brand and regional projects, gathers market insights, coordinates with agencies, and collaborates with internal teams and partners to drive brand performance across the region.
The ideal candidate is organized, analytical, solutions‑driven, diplomatic, and thrives in a dynamic, cross‑functional environment. They bring strong business acumen, digital and paid media expertise, and excellent communication skills.
Responsibilities
• Lead APAC marketing by adapting global strategies to regional needs and building seasonal/monthly marketing plans.
• Develop regional brand calendars, execution guides, and commercialization presentations.
• Liaise with franchise partners and agencies to gather plans, performance data, and market insights.
• Analyze reports to provide clear insights, recommendations, and post‑mortems for leadership.
• Maintain regular communication with partners through weekly/bi‑weekly/monthly calls.
• Build workback schedules and coordinate resources and timelines across teams.
• Ensure campaigns launch on time, align with brand guidelines, and meet business objectives.
• Conduct monthly market research to inform briefs and strategy.
• Support regional productions to ensure smooth 360 campaign rollout.
Requirements
• Bachelor’s degree in Business or Marketing.
• Excellent written and verbal communication skills
• This position requires fluency in both French and English as it involves communication with international clients and stakeholders where English is the primary language of business. (Mandarin is a strong asset).
• 5+ years of marketing experience with an international brand or retailer.
• Strong project management, marketing strategy, and media planning skills.
• Digital/e‑commerce expertise (retail experience an asset).
• Knowledge of Google Analytics and Facebook Business Manager is a plus.
• Strong analytical abilities; proficiency in Excel and PowerPoint.
• Autonomous, organized, detail‑oriented, adaptable, and able to manage multiple partners and deadlines.
• Strong relationship‑building and service‑oriented mindset.
