Position: Principal Product Manager (New Product Discovery)
In this role, you can expect to:
• Key Accountabilities
• New Product Discovery & Incubation:
• Define and champion the organization's new product discovery vision and strategy, including identifying target markets, defining strategic opportunity areas, and establishing a framework for new product exploration.
• Conduct and synthesize market analysis, competitive intelligence, and business analysis to identify key trends, emerging opportunities, and potential areas for new product development.
• Collaborate with the Player Insights team to define research objectives and leverage user insights to inform strategic product direction and identify unmet player needs.
• Collaborate with cross-functional stakeholders (e.g. Design, Finance, Marketing, Product, Player Insights) to evaluate the feasibility and potential of new product concepts and provide strategic guidance on their development.
• Create compelling business cases for prioritized new product opportunities, outlining market potential, value propositions, and financial projections, to secure executive buy-in and investment.
• Establish clear success metrics and reporting mechanisms for the new product discovery. process, tracking progress against strategic goals and identifying areas for improvement.
• Effectively transition prioritized product opportunities and strategic recommendations (including supporting documentation) to dedicated product teams for further development and execution.
• Publishing Framework Development
• :
Design and implement the company’s first internal publishing framework
• Lead a cross-functional taskforce in publishing new projects that are player-informed and production-aligned, ensuring alignment across teams and accountability to milestones, budget, and product goals.
• Create structures for evaluating product-market fit, go-to-market strategies, and player segmentation as part of publishing readiness.
• Partner with internal stakeholders to define publishing success criteria, including player adoption, engagement metrics, launch quality, and market performance.
• Establish clear roles, workflows, and decision-making structures for cross-functional publishing collaboration.
• Build and evolve publishing operational tools and templates (e.g., launch playbooks, readiness checklists, performance dashboards).
• Monitor publishing progress, escalate risks, and track performance post-launch to inform continuous improvement and build internal publishing capability
• Collaboration and Communication:
• Collaborate with cross-functional teams (Data, Business Intelligence, Marketing, Player Insights, Business Development, and Product Teams) to ensure alignment on new product strategy and priorities.
• Communicate the product opportunities, strategy, and key findings effectively through persuasive data storytelling to diverse stakeholders, including executive leadership.
• Leadership and Mentorship:
• Mentor and coach other Product Managers on new product discovery best practices and strategic thinking.
• Champion a data-driven approach to product development and decision-making.$138,960 - $170,000 a year
The typical hiring range listed above is specific to candidates located in Vancouver
. The salary will be determined based on your knowledge, skills and competencies, and you’ll have room to grow after you join! If you’re interested in the position but your expectations don’t fully align with the provided range, we still encourage you to apply! Considerations may be made based on your experience level.
