Marketing Director - Media/Lifestyle/Startup

Hong Kong 7 days agoFull-time External
748k - 961.8k / yr
• Grow a business • Business Leader About Our Client Our client is a growing media startup with an existing brand name regionally and a strong following in the market. They are now looking for a Marketing Director who will lead their revamp of their brand and lead the growth of their business. Job Description As a Marketing Director, your main responsibilities will include: • Lead the revamp of the brand to develop comprehensive marketing strategies to meet business objectives. • Oversee the planning and rollout of multi-channel campaigns across digital, social, influencer, and experiential platforms to amplify brand visibility and user acquisition. • Lead the ideation and execution of branded events, live activations, and content-driven experiences that resonate with target audiences and drive community engagement. • Analyzing market trends and consumer insights to identify opportunities for growth. • Monitoring and reporting on the effectiveness of marketing initiatives and campaigns. • Building the marketing budget to ensure optimal resource allocation. • Cultivate strong relationships with media partners, creators, advertisers, and strategic collaborators to drive co-marketing and sponsorship opportunities. The Successful Applicant The successful Marketing Director should have: • At least 10 years of marketing experience in media, lifestyle, baby products/toys, retail or consumer products experience. • Entrepreneurial, with strong strategic planning abilities and hands-on execution. • Excellent communication and presentation skills. • Experience with driving multi-channel marketing, including digital, social, influencer, content and events. • A results-driven mindset with a focus on achieving business goals. What's on Offer Take on this role to lead a growing startup and to rebrand a business. If you are ready to take the next step in your career as a Marketing Director, we encourage you to apply today!