Marketing Analytics Lead
A leading advertising firm is seeking a Marketing Analytics expert in Toronto.
This role focuses on developing mixed marketing models to measure marketing effectiveness.
The ideal candidate should have at least 5 years of experience in building Mixed Models, with proficiency in SQL, Python and data visualization tools like Tableau and Power BI.
• Familiarity with statistical modeling techniques such as regression analysis,
• Knowledge of machine learning algorithms including clustering and decision trees,
We are offering a competitive salary range along with various benefits for this position.