Your new role
• Develop and implement comprehensive digital transformation and marketing strategies to leverage business' digital presence in the market, to be the No.1.
• Oversee all marketing operations and the marketing team to achieve performance goals.
• Drive the digital marketing strategy, including SEO/SEM, email marketing, social media, and display advertising campaigns.
• Analyze consumer behavior and adjust marketing campaigns accordingly.
• Manage the marketing budget and ensure a high return on investment for marketing activities.
• Collaborate with internal teams to create cohesive branding and promotional strategies.
• Conduct market research to identify opportunities for expansion and growth.
• Lead the team of 9, fostering a culture of continuous improvement and innovation.
What you'll need to succeed
• Bachelor's degree in Marketing, Communications, Business Administration, or related field.
• Proven experience in a senior marketing role, with a comprehensive understanding and experience in digital transformation projects (e.g. App-launch/ Boost App's presence/transform traditional business into digital era in any way)
• Exceptional leadership and communication skills, with a flair for strategic planning and team management.
• Creative and entrepreneurial mindset, with a track record of initiating and leading projects to successful completion.
• Deep understanding of modern marketing techniques, including digital and content marketing.
• Experience with marketing automation and CRM tools.
What you need to do now
If you're interested in this role, click 'apply now' to forward an up-to-date copy of your CV to frances.hong@hays.com.hk , or call us now.
If this job isn't quite right for you, but you are looking for a new position, please contact us for a confidential discussion on your career
